Unlock your health tech marketing potential.
Strategise, optimise, and maximise ROI.
Cutting through the noise: to gain traction for your innovation.
Health tech is a vibrant sector. But with thousands of suppliers showcasing their solutions, you need the right help to get noticed in the market.
How we help: amplifying your message.
Whether you are promoting a new product or innovation, shouting about the impact your customers have achieved with your tech, or demonstrating how you can solve healthcare market challenges; we can help you to stand out.
Campaigning for health tech for decades:
Join customers across health tech who know Highland Marketing for its deep understanding of their market. We can position you and do it well.
Why choose Highland Marketing.
We are trusted by some of the best-known innovators in health tech, from established brands through to scale-ups with ground-breaking solutions. Find out more about some of the work we have done to campaign for health tech.

A bespoke webinar drives sales leads for ANCILE Solutions’ UK launch of its uPerform platform for healthcare
Services provided: content creation, digital design, live drawing, social media

New Zealand health software company builds brand awareness in the UK
Services provided: content creation, media management, positioning, proactive press office, written word

How one medical imaging company projected its message to the NHS
Services provided: advisory, content creation, marketing, media management, media placement, PR, proactive press office, strategy, thought leadership, video, webinar support

Talking sales acceleration and PR with Fenner Pearson from Meantime
Services provided: content creation, PR, sales acceleration

Educating, inspiring and informing: CSC EMEA’s proactive PR approach to achieve market growth
Services provided: analyst relations, pan-EMEA support, PR

Navigating a successful marketing campaign with the Silicon Cup
Services provided: database and contact development and cleaning, social media, strategy, website support

Health tech marketing delivering impact: How VR-EP successfully launched virtual reality to enhance paramedic education
Services provided: branding, business support, content creation, digital design, marketing, messaging, product launches, sales acceleration, social media, strategy, video, website support

Talking marketing with X-on Health marketing director Paul Heeren
Services provided: branding, content creation, media management, messaging, positioning, social media, website support, written word

Help wanted: Highland Marketing supports Patient Safety Learning in its mission to reduce harm by creating a safety culture in the NHS
Services provided: content creation, media management, positioning, social media, written word

How Highland Marketing helped ANCILE Solutions to break into the UK health tech market
Services provided: content creation, media management, messaging, product launches, sales acceleration, social media, website support, written word

Engaging trust: Liverpool’s answer to technology uptake
Services provided: branding, content creation, digital design, PR, website support, written word

How C2-Ai raised national awareness for impact on NHS waiting lists
Services provided: content creation, marketing, media management, media placement, media relations, messaging, positioning, PR, proactive press office, product launches, thought leadership
Health tech marketing trends.
Insights from our team to help you plan for success as you shout about your health tech innovation.

Maximising outcomes with agency and in-house synergy

Securing the health tech profession of the future

What’s the value of marketing?

Unlocking impactful psychology of colour in design: exploring colour theory

How to create a winning marketing strategy for health tech companies in the UK
