Unlock your health tech marketing potential.
Strategise, optimise, and maximise ROI.
Cutting through the noise: to gain traction for your innovation.
Health tech is a vibrant sector. But with thousands of suppliers showcasing their solutions, you need the right help to get noticed in the market.
How we help: amplifying your message.
Whether you are promoting a new product or innovation, shouting about the impact your customers have achieved with your tech, or demonstrating how you can solve healthcare market challenges; we can help you to stand out.
Campaigning for health tech for decades:
Join customers across health tech who know Highland Marketing for its deep understanding of their market. We can position you and do it well.
Why choose Highland Marketing.
We are trusted by some of the best-known innovators in health tech, from established brands through to scale-ups with ground-breaking solutions. Find out more about some of the work we have done to campaign for health tech.

Evolving health tech marketing: Clinisys and Highland Marketing
Services provided: content creation, market research and analysis, media relations, PR, proactive press office

Coordinate My Care and the impact of thought-leadership campaigns
Services provided: content creation, media management, messaging, PR

How one medical imaging company projected its message to the NHS
Services provided: advisory, content creation, marketing, media management, media placement, PR, proactive press office, strategy, thought leadership, video, webinar support

Health tech marketing delivering impact: How VR-EP successfully launched virtual reality to enhance paramedic education
Services provided: branding, business support, content creation, digital design, marketing, messaging, product launches, sales acceleration, social media, strategy, video, website support

Navigating a successful marketing campaign with the Silicon Cup
Services provided: database and contact development and cleaning, social media, strategy, website support

How Alcidion found its market in the UK for a new kind of health tech
Services provided: advisory, media management, messaging, PR, thought leadership, webinar support

New Zealand health software company builds brand awareness in the UK
Services provided: content creation, media management, positioning, proactive press office, written word

A bespoke webinar drives sales leads for ANCILE Solutions’ UK launch of its uPerform platform for healthcare
Services provided: content creation, digital design, live drawing, social media

Getting Illingworth Research noticed
Services provided: PR, social media

NHS & public sector sales acceleration success for mobile applications solutions provider
Services provided: sales acceleration

Empowering patients with digital care plans: a collaborative success with NHS Coordinate My Care
Services provided: content creation, media management, messaging, proactive press office, video

“You need the right partner…”: amplifying webinar impact
Services provided: content creation, event support, market research and analysis, sales acceleration, social media, video, webinar support
Health tech marketing trends.
Insights from our team to help you plan for success as you shout about your health tech innovation.

The power of emotional storytelling in health tech marketing: building lasting connections

Securing the health tech profession of the future

The ROI of digital vs. traditional marketing in health tech

The power of video marketing for health tech

The power of content: budgeting for content marketing in health tech
