Unlock your health tech marketing potential.
Strategise, optimise, and maximise ROI.
Cutting through the noise: to gain traction for your innovation.
Health tech is a vibrant sector. But with thousands of suppliers showcasing their solutions, you need the right help to get noticed in the market.
How we help: amplifying your message.
Whether you are promoting a new product or innovation, shouting about the impact your customers have achieved with your tech, or demonstrating how you can solve healthcare market challenges; we can help you to stand out.
Campaigning for health tech for decades:
Join customers across health tech who know Highland Marketing for its deep understanding of their market. We can position you and do it well.
Why choose Highland Marketing.
We are trusted by some of the best-known innovators in health tech, from established brands through to scale-ups with ground-breaking solutions. Find out more about some of the work we have done to campaign for health tech.

From concept to coverage: the launch of an open source NHS solution
Services provided: branding, business support, digital design, messaging, PR, product launches, social media

Patientrack makes a splash in Scotland
Services provided: event support, PR, public affairs

How Highland Marketing helped ANCILE Solutions to break into the UK health tech market
Services provided: content creation, media management, messaging, product launches, sales acceleration, social media, website support, written word

Raising awareness for Nervecentre
Services provided: business support, PR, product launches, social media

Clinithink: integrated communications raises profile around UK industry event
Services provided: business support, event support, PR

Evolving health tech marketing: Clinisys and Highland Marketing
Services provided: content creation, market research and analysis, media relations, PR, proactive press office

New Zealand health software company builds brand awareness in the UK
Services provided: content creation, media management, positioning, proactive press office, written word

Empowering patients with digital care plans: a collaborative success with NHS Coordinate My Care
Services provided: content creation, media management, messaging, proactive press office, video

NHS & public sector sales acceleration success for mobile applications solutions provider
Services provided: sales acceleration

Getting Illingworth Research noticed
Services provided: PR, social media

Talking marketing with X-on Health marketing director Paul Heeren
Services provided: branding, content creation, media management, messaging, positioning, social media, website support, written word

How C2-Ai raised national awareness for impact on NHS waiting lists
Services provided: content creation, marketing, media management, media placement, media relations, messaging, positioning, PR, proactive press office, product launches, thought leadership
Health tech marketing trends.
Insights from our team to help you plan for success as you shout about your health tech innovation.

Balancing in-house vs. marketing agency efforts

The power of emotional storytelling in health tech marketing: building lasting connections

Allocating your healthcare marketing budget: a comprehensive guide

Innovative marketing technologies to invest in for 2024: getting ahead of the curve

Securing the health tech profession of the future
