Unlock your health tech marketing potential.
Strategise, optimise, and maximise ROI.
Cutting through the noise: to gain traction for your innovation.
Health tech is a vibrant sector. But with thousands of suppliers showcasing their solutions, you need the right help to get noticed in the market.
How we help: amplifying your message.
Whether you are promoting a new product or innovation, shouting about the impact your customers have achieved with your tech, or demonstrating how you can solve healthcare market challenges; we can help you to stand out.
Campaigning for health tech for decades:
Join customers across health tech who know Highland Marketing for its deep understanding of their market. We can position you and do it well.
Why choose Highland Marketing.
We are trusted by some of the best-known innovators in health tech, from established brands through to scale-ups with ground-breaking solutions. Find out more about some of the work we have done to campaign for health tech.

From concept to coverage: the launch of an open source NHS solution
Services provided: branding, business support, digital design, messaging, PR, product launches, social media

Highland Marketing helps Connexica and Leeds Teaching Hospitals NHS Trust to create a video leading to awards success
Services provided: content creation, video, written word

End-to-end product launch against the clock
Services provided: business support, PR, product launches, social media, website support

Clinithink: integrated communications raises profile around UK industry event
Services provided: business support, event support, PR

Coordinate My Care and the impact of thought-leadership campaigns
Services provided: content creation, media management, messaging, PR

New Zealand health software company builds brand awareness in the UK
Services provided: content creation, media management, positioning, proactive press office, written word

How one medical imaging company projected its message to the NHS
Services provided: advisory, content creation, marketing, media management, media placement, PR, proactive press office, strategy, thought leadership, video, webinar support

Navigating a successful marketing campaign with the Silicon Cup
Services provided: database and contact development and cleaning, social media, strategy, website support

How Highland Marketing helped ANCILE Solutions to break into the UK health tech market
Services provided: content creation, media management, messaging, product launches, sales acceleration, social media, website support, written word

Raising awareness for Nervecentre
Services provided: business support, PR, product launches, social media

“You need the right partner…”: amplifying webinar impact
Services provided: content creation, event support, market research and analysis, sales acceleration, social media, video, webinar support

NHS & public sector sales acceleration success for mobile applications solutions provider
Services provided: sales acceleration
Health tech marketing trends.
Insights from our team to help you plan for success as you shout about your health tech innovation.

The ROI of digital vs. traditional marketing in health tech

The multichannel approach: diversifying your health tech marketing budget for 2024

Allocating your healthcare marketing budget: a comprehensive guide

Leveraging user testimonials in health tech marketing

Thriving in health tech: unleashing the power of the 6 Ps of marketing
