Unlock your health tech marketing potential.
Strategise, optimise, and maximise ROI.
Cutting through the noise: to gain traction for your innovation.
Health tech is a vibrant sector. But with thousands of suppliers showcasing their solutions, you need the right help to get noticed in the market.
How we help: amplifying your message.
Whether you are promoting a new product or innovation, shouting about the impact your customers have achieved with your tech, or demonstrating how you can solve healthcare market challenges; we can help you to stand out.
Campaigning for health tech for decades:
Join customers across health tech who know Highland Marketing for its deep understanding of their market. We can position you and do it well.
Why choose Highland Marketing.
We are trusted by some of the best-known innovators in health tech, from established brands through to scale-ups with ground-breaking solutions. Find out more about some of the work we have done to campaign for health tech.

Overcoming NHS market entry challenges: Parsek’s inspiring journey
Services provided: content creation, database and contact development and cleaning, event support, media relations, messaging, sales acceleration, thought leadership, webinar support

Raising awareness for Nervecentre
Services provided: business support, PR, product launches, social media

Help wanted: Highland Marketing supports Patient Safety Learning in its mission to reduce harm by creating a safety culture in the NHS
Services provided: content creation, media management, positioning, social media, written word

Empowering patients with digital care plans: a collaborative success with NHS Coordinate My Care
Services provided: content creation, media management, messaging, proactive press office, video

Coordinate My Care and the impact of thought-leadership campaigns
Services provided: content creation, media management, messaging, PR

Talking sales acceleration and PR with Fenner Pearson from Meantime
Services provided: content creation, PR, sales acceleration

Talking marketing with X-on Health marketing director Paul Heeren
Services provided: branding, content creation, media management, messaging, positioning, social media, website support, written word

Health tech marketing delivering impact: How VR-EP successfully launched virtual reality to enhance paramedic education
Services provided: branding, business support, content creation, digital design, marketing, messaging, product launches, sales acceleration, social media, strategy, video, website support

“You need the right partner…”: amplifying webinar impact
Services provided: content creation, event support, market research and analysis, sales acceleration, social media, video, webinar support

Clinithink: integrated communications raises profile around UK industry event
Services provided: business support, event support, PR

From concept to coverage: the launch of an open source NHS solution
Services provided: branding, business support, digital design, messaging, PR, product launches, social media

A bespoke webinar drives sales leads for ANCILE Solutions’ UK launch of its uPerform platform for healthcare
Services provided: content creation, digital design, live drawing, social media
Health tech marketing trends.
Insights from our team to help you plan for success as you shout about your health tech innovation.

The power of emotional storytelling in health tech marketing: building lasting connections

How to create a winning marketing strategy for health tech companies in the UK

What’s the value of marketing?

Maximising outcomes with agency and in-house synergy

The ROI of digital vs. traditional marketing in health tech
