In this interview Susan Venables, Co-founder and Client Services Director of Highland Marketing explains how the agency has developed an insider’s perspective by building an experienced team to service its clients within the healthcare and technology sectors. She also explores how to ensure clients get the right coverage in the right press, demonstrating this through a current campaign being run for FairWarning, and gives her view on the growing importance of social media.

http://www.featuresexec.com/bulletin/news.php?newsid=XmLEL

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